The shift to mobile represents a huge challenge to email design.
Behavioural retargetting is a technology that's recently been popularised on the web - it's the process of targeting users via banner ad networks ...
Earlier today on Twitter, Chad White over at Retail Email Blog posted this great campaign that breaks the rules, but in doing so stands out from the ...
Cross-promo campaigns are often a challenge for email marketers to get right - when a campaign is sent to a brand's list talking about a deal or ...
This campaign from online fashion retailer ASOS uses old school ASCII text illustrations to add a quirky element to the design.
Examples of permission-updating emails are few and far between.
Often in marketing emails we need to apply caveats to pieces of copy, linking to terms and conditions below or on a separate page1.
Fully functional video in email has always been a bit of a holy grail for email marketers.
