When people think about sustainability in marketing, email isn't usually a channel that comes to mind.
ActionRocket Agency Director, Lexi Clarke, recently had the honour of joining the Women in Partnerships Panel at a highly anticipated Braze event.
In today's digital landscape, community platforms like Discord and Reddit have become vibrant hubs where people come together to share interests.
Love is in the air, and while chocolates and roses are nice, customer relationships are what really matter for CRM managers.
Over the holidays, I found myself listening to some old episodes of the Ricky Gervais Show.
Loyalty isn’t what it used to be. Gone are the days when points and discounts were enough to keep customers engaged.
These days, a typical shopping experience feels like juggling a wallet full of loyalty cards.
Much like poetry, CRM is an art form that thrives on rhythm, structure, and form.
