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Thoughts

Industry insights, marketing trends, and more

Pages and pages of content in the context of CRM. Not only will you find updates on our agency life, you’ll get useful how-to guides and inspiring creative from others hitting inboxes.

Oops, we're not sorry

Every now and again email campaigns may get deployed to the wrong segment, with a spelling mistake or the odd price error - but not all 'mistakes' are as genuine as they might ...

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Content

Browse our blog

With a huge range of content from our thought-leaders, you’ll never get bored. Just pick a subject and start reading.

Marketing

Oops, we're not sorry

Every now and again email campaigns may get deployed to the wrong segment, with a spelling mistake or the odd price error - but not all 'mistakes' ...

Marketing

The Click Generation

Call to actions are the key to any email campaign, these little beauties help your user decide on where and what to click - not that they always do ...

Code

iOS 8 Mail: The video tag is missing in action

We've been doing some testing with Apple's production release of iOS8, naturally focusing on the mail client, and one of the main findings so far has ...

Design

Email: Fashion's new 'BFF'

Fashion brands seem to have acquired a bad reputation with their email marketing habits, until recently.

Marketing

What does the iPhone 6 mean for Responsive Email? (updated)

U2 have barely finished up on stage at today's Apple announcement, but we figured we'd take a quick look at a couple of the more immediate changes ...

Marketing

39 Tweetable Email Tips from #TEDC14

We had an awesome time this week at The Email Design Conference in Boston.

Design

Things we learnt at #TEDC14

I was lucky enough to attend this years Litmus conference in Boston, 'Merica and to represent team Action Rocket.It was awesome.

Code

Render Testing Mailbox for Mac

mailbox-rendering As you may have seen, the beta for Mailbox for Mac was released a couple of days ago.