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Industry insights, marketing trends, and more

Pages and pages of content in the context of CRM. Not only will you find updates on our agency life, you’ll get useful how-to guides and inspiring creative from others hitting inboxes.

Top Designs for November

This month we have a great range of inspiring emails for you. From brands who have nailed their Black Friday messaging and excelled at pushing interactivity.

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Marketing

Top Designs for November

This month we have a great range of inspiring emails for you. From brands who have nailed their Black Friday messaging and excelled at pushing ...

Marketing

Email Design Quick Wins

Making your brand identity work within the context of email can be hard work.

Marketing

How is Your ESP Reporting Opens?

Email marketers often invest significant time and resource into designing and coding large master template.

Marketing

The Top 5 Grammar Rules That can be Broken for Winning Email Copy

To get a direct response from an email it requires direct response copy.

Marketing

Onboarding Emails – the Welcome Journey that Really Counts

An onboarding email, after a new customer buys a product or signs up to a service, is often the first communication that is actively viewed.

Marketing

The Power of The Preheader

Preview text (also referred to as ‘the preheader’) is the snippet of copy that appears after the email subject line in a recipient’s inbox view.

Marketing

Is your email campaign relevant enough?

To achieve optimum email open and click-thru, being individually relevant is the target to aim for. Delivering the right information, at the right ...

Marketing

The Three Amigos: Copy, Design, and Code

Copy, design, and code go hand in hand. We like to view it as the whole package, a well-balanced combination of visual and verbal information. At ...